A free guide for founders
The “Should I Protect This?” Business Checklist
Six questions that tell you whether your business name has become an asset worth protecting — and what to do next if it has.
- The six questions that reveal whether your name has become an asset
- What a federal trademark actually does (and what an LLC doesn’t)
- Four expensive assumptions founders make before they file
- A clear next step, whether you’re ready to file or not

Written by Tylynn Griffin, Esq. — a Birmingham-based attorney building an intentional trademark practice for founder-led brands.